Event Business Creation, Membership Plan, and Marketing Strategy

NexGen structures its Membership, Development, and Execution offerings in an “a la carte” menu of services, all backed by the NexGen team of experts. This structure allows clients to choose what kind of development services they need, at the time they are needed. Additionally, it allows business owners to capitalize on their own experience, and focus their funds specifically on areas where our assistance can be most valuable. NexGen acts as a “strategic development partner” to provide the services needed to minimize risk and provide assurances.

Market Potential

Analyze the local market for potential event business and membership offerings

Target Analysis

Create and develop event offerings for identified target groups and levels

Membership Planning

Develop all levels of Membership with corresponding benefit plans

Marketing Strategy

Develop a Marketing Strategy to identify and reach prospective Event Clients and Members